Innovative Nutrition Social and Behavior Change Design Approaches (June 2023)

It explores innovative design approaches to social and behavior change (SBC) in the context of nutrition, specifically highlighting the use of behavioral design and human-centered design (HCD) to improve nutrition outcomes. The guide is intended for nutrition program planners and implementers who want to design more effective SBC solutions, tap into creative local solutions, or address hard-to-resolve issues in their services or programs. It provides an introduction to these design approaches, answers common questions about their application, and offers practical guidance on how to apply them to nutrition SBC challenges.