ABT ASSOCIATES
The Expanded Agribusiness and Trade Promotion project, also known as USAID E-ATP, aims to develop and disseminate at least three business models per value chain.
2011 · 20 pages

Abstract
One such business model is that of Koama Industries, a rice processing company based in Ouagadougou, Burkina Faso. Koama Industries transforms paddy into high-quality rice, with a focus on modernizing its operations and establishing a formal supply chain for paddy on a contractual basis. The company's development strategy is centered on three key axes: extending the factory through the acquisition of new equipment, establishing a formal supply chain for paddy, and setting up a durable distribution network for diversified products. The company's transformation from an artisanal to an industrial unit is a notable example of innovation and modernization in the rice processing industry in West Africa. Koama Industries has diversified its products to include industrial rice, which is a significant departure from the traditional artisanal method of rice processing. The company's organizational structure is headed by Mr. Abdoulaye Koama, the founder and director general of Koama Industries. Mr. Koama has a background in business and has established a water mineral factory in Ouagadougou and Bobo Dioulasso. The company's administrative and financial director has played a key role in the transformation process, working with Italian engineers from Colombini to establish best practices in rice processing. Koama Industries has made significant strides in modernizing its operations, including the acquisition of new equipment and the establishment of a formal supply chain for paddy. The company has also diversified its products to include industrial rice, which is a significant departure from the traditional artisanal method of rice processing. The company's supply chain for paddy is based on a contractual agreement with local vendors, ensuring a regular and reliable supply of raw materials. Koama Industries has also established a distribution network for its products, both nationally and regionally. The company's efforts have been successful in monetizing waste from the rice processing process, which is transformed into animal feed. Koama Industries has also implemented quality and hygiene standards, enabling the company to sign contracts with the National Security Stock Management Society (SONAGESS) for the sale of white rice and paddy processing contracts. The company has also entered into a contract with the Bagré Aménagement Plain for the supply of 500 tons of paddy per year. Overall, Koama Industries is a notable example of innovation and modernization in the rice processing industry in West Africa. The company's transformation from an artisanal to an industrial unit, its diversification of products, and its establishment of a formal supply chain and distribution network make it a model for other companies in the region.
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Classification
USAID DEC