AMERICAN TECHNICAL ASSISTANCE CORP. (ATAC)
PROSPECTUS FOR THE EVALUATION OF NATIONAL MARKET INTEGRATION PROJECT
AMERICAN TECHNICAL ASSISTANCE CORPORATION(ATAC) OFFERS A PROSPECTUS FOR PERFORMANCE OF AN EVALUATION OF THE INVOLVEMENT OF MICHIGAN STATE UNIVERSITY"S LATIN AMERICAN MARKET PLANNING CENTER(LAMP) IN A PROPOSED NATIONAL MARKET INTEGRATION PROJECT.
1971
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Abstract
ATAC IS CHARGED TO EVALUATE THE DESIRABILITY OF REORIENTING LAMP"S ACTIVITIES FROM CONDUCTING RESEARCH TOWARD ASSISTANCE TO NATIONAL INSTITUTIONS AND TO ASSESS LAMP"S CAPABILITY TO DEVELOP A SELF-SUFFICIENT RESEARCH AND INSTRUCTIONAL CAPACITY WITHIN SUCH NATIONAL INSTITUTIONS. ATAC NOTES THAT LAMP"S OPERATIONS ARE UNIQUE AND WITHOUT PARALLEL, BUT ITS ACTIVITIES IN RECIFE, CALI, AND LA PAZ ARE PROBABLY REPLICABLE ELSEWHERE IN THE HEMISPHERE. ATAC EXPECTS TO DEVELOP INFORMATION AS TO LAMP CAPABILITIES IN EACH OF 4 AREAS: (1)INSTITUTIONAL FRAMEWORK; (2)OUTPUT-QUANTITY/QUALITY OF PUBLISHED RESEARCH; (3)OVERSEAS OPERATING COMPETENCE, AND(4)ACCOMPLISHMENTS: THE RESULTANT IMPACT OF LAMP WORK ON THE LOCAL MARKET SITUATION. ATAC PLANS A THREE-MONTH, THREE-PHASE EVALUATION, EXAMINING DOCUMENTATION/PUBLICATIONS AND INTERVIEWING AID & LAMP PERSONNEL FOLLOWED BY A FIELD REVIEW VISIT TO EACH OVERSEAS LAMP RESEARCH SITE PRIOR TO THE FINAL ANALYSIS STAGE.
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