USAID Rapid Assessment: Social and Behavior Change Approaches in India (2022)

The report presents the findings of a formative research study conducted in three districts of Assam, India, to understand community perceptions on producing and consuming diverse, nutritious foods. The study employed a human-centered design approach to identify factors affecting the adoption of key nutrition-sensitive agriculture and diet-related behaviors among women and adolescent girls. The report outlines the study's objectives, methodology, findings, and recommendations for informing social and behavior change activities to improve household nutrition.